Dr. Wolfram Hauff

Kärcher

After studying business administration in Bayreuth, Dr Wolfram Hauff completed his doctorate at the Friedrich Schiller University in Jena. His career has taken him as CSCO and/or CSO to well-known companies such as Salamander AG, WEPA Hygieneprodukte SE, Villeroy & Boch AG and as a partner and shareholder of Management Partner GmbH to Kärcher. In November 2020, he took over responsibility for Supply Chain & Logistics Management at Kärcher as Executive Vice President. The challenges of today's world must also be implemented accordingly for Kärcher: modern E2E supply chain management (incl. S&OP, demand/supply planning, track & trace, ...); development of suitable eCommerce logistics with its special requirements and active cost management.